To prevent stye it is advisable to clean hands properly
To prevent stye it is advisable to clean hands properly
Marketing para ópticas
Marketing para ópticas

Symptoms and treatment of stye

» Stye is a palpebral pathology that induces characteristic signs. » It is necessary to inform about its causes and medical treatments. 

The stye or also known as hordeolum is a palpebral pathology that appears due to an inflammation or infection of the sebaceous glands, being frequently produced by staphylococcus bacteria. Precisely, because staphylococcus bacteria are in nasal membranes, often it can be transmitted through the hands to the eyes. In addition, other causes that may induce the development of stye, as when properly clean hands in the handling of contact lenses are not realized. For these reasons, in all the situations proper hygiene and cleaning hands is necessary to prevent the development of stye. 

"Stye is an ocular pathology that may appear in the lower or upper eyelid, which induces typical signs associated with inflammation. Know its causes contributing to its prevention"

When stye appears in addition to inducing discomfort, produces different ocular signs associated with inflammation, redness and suppuration mainly. Also, stye induces pain, tearing, glare, as swelling of the eyelid. Although stye does not usually induce a decrease of vision quality or visual acuity, if signs or symptoms appear is necessary that a specialist realizes an ophthalmic revision and plan medical treatment. Likewise, in presence of stye is important not use contact lenses until it resolved. Normally, stye disappears with home remedies or with medical treatment as antibiotics. However, is stye not disappears may induce in some situations complications, and even may be necessary surgery. For this reason, always is important that an ophthalmologist reviews the eye health. Precisely, from our international project, we plan content marketing and social media strategies in online platforms of ophthalmological clinics, hospitals, and optical establishments to inform about the causes, prevention, symptoms and medical treatments of the stye. By means of our customized strategies, the patients of the health centres will have a reliable source of clinical information from their own online platforms. Likewise, from our international project we edit contents about the stye for the diffusion of postgraduate courses and master’s degrees to provide more information about the different training programs to the international academic community. Concretely, our content generation strategies will allow that specialty of online projects of ophthalmology, optics, and optometry be more visible. Indeed, by means of our content generation strategies will improve the organic Search Engine Optimization (SEO), as well as significantly will improve the strategic planning of spreading through social networks.

Category: Ocular pathology

Javier Tomás-Juan

Director of, a project which aims is to provide content marketing strategies for the diffusion of training, ophthalmology and optometry platforms in Spain and other international countries

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