Premium Intraocular Lenses improves the intermediate vision when computer of the car is visualized
Premium Intraocular Lenses improves the intermediate vision when computer of the car is visualized
Marketing para ópticas
Marketing para ópticas

Better intermediate vision with Premium Intraocular Lenses

» Premium Intraocular Lenses improve the vision at all distances. » Its technology has improved considerably. 

Presbyopia induces a reduction in the accommodative ability of the crystalline lens with the age. Different alternatives to improve near vision in patients with presbyopia as monovision, multifocal glasses, multifocal contact lenses, intrastromal devices, multifocal ablation techniques or Premium Intraocular Lenses (IOLs), among others have been developed. Concretely, Premium Intraocular Lenses are implanted in patients with cataracts; as well in the surgery know as refractive lens exchange. The innovations developed in its technology improve the vision at all distances, from near to far vision, even in intermediate vision. Also, the technology allows correcting the refractive errors as myopia, hyperopia or astigmatism. Likewise, various improvements in the Premium IOLs have been developed. Concretely, highlights the reduction of near vision addition of the bifocal IOLs to enhance the intermediate vision, as the development of trifocal IOLs, accommodative IOLs, or extended depth of focus IOLs, among others… Indeed, many scientific studies published in Pubmed Central have reported excellent outcomes of optical and visual quality of Premium IOLs at all distances. Also, the aspheric design of Premium IOLs improves the visual quality in night conditions compared with spherical IOLs. Besides, its technology improves the intermediate vision for example in the visualization of the computer of the cars.  

"The surgery with Premium Intraocular Lenses is an intervention that improves the vision at all distances. The operation is realized with high frequency in ophthalmological clinics"

It is necessary to provide information to the population about the technology and research outcomes of Premium Intraocular Lenses. Precisely, from we plan content marketing and social media strategies in online platforms from ophthalmological clinics and hospitals in Spanish speaking countries. Our strategies will increase the knowledge to the population about the different procedures realized in the ophthalmological centres, as web positioning will improve. Likewise, from our international project we edit contents about Premium IOLs to spread postgraduate courses and master’s degrees from universities or other online platforms. By means of our strategies, the academic community will receive more information about the different training programs. 


References of the author: 


1. Alió JL, Piñero DP, Tomás J, Plaza AB. Vector analysis of astigmatic changes after cataract surgery with implantation of a new toric multifocal intraocular lens. J Cataract Refract Surg. 2011 Jul; 37(7):1217-29. 


2. Javier Tomás-Juan. Multifocal IOLs with apodized diffractive central zone and refractive periphery: optical performance and clinical outcomes. J Emmetropia 2014; 5: 155-166.


3. Jorge L. Alió, David P. Piñero, Javier Tomás, Ana B. Plaza. Vector analysis of astigmatic changes occurring after cataract surgery with implantation of a new multifocal toric intraocular lens. European Society of Cataract & Refractive Surgeons, ESCRS. Viena 2011.


4. Mojzis P, Piñero DP, Studeny P, Tomás J, Korda V, Plaza AB, Alió JL. Comparative analysis of clinical outcomes obtained with a new diffractive multifocal toric intraocular lens implanted through two types of corneal incision. J Refract Surg. 2011 Sep; 27(9):648-57. 


Categories: Technology; Presbyopia; Intraocular Lenses; Cataracts; Surgery

Javier Tomás-Juan

Director of, a project which aims is to provide content marketing strategies for the diffusion of training, ophthalmology and optometry platforms in Spain and other international countries

Follow us in social networks:

Consult some of our publications:

Vitreous floaters

Dry eye


Childhood myopia

For more information about our services, please contact us at the e-mail, and will be delighted to schedule a meeting with you. 

Versión para imprimir Versión para imprimir | Mapa del sitio
Aviso Legal | Política de Cookies | Política de Privacidad
©, 2015-17.
Todos los derechos reservados